Friday, July 23, 2004

Maybe Politicians Aren't As Dumb As They Look

From the "future is now" category:

The Schwarzenegger administration is the first California gubernatorial administration to adopt the BlackBerry on a wholesale scale.  80 people on Ah-nold's team carry BlackBerrys wherever they go, including assistant press secretary Julie "Thumbs" Soderlund.

The interesting thing is the reason why the Blackberrys are so useful--they allow the administration to gather, broadcase, and respond to events in real-time--given the Governator a critical edge in speed.  The example in the article shows Team Schwarzenegger instantly responding to an assertion by the Democratic Assembly leader in near real-time, allowing them to get their sound bite into the same evening news segment.

It's not about the technology, it's about speed.

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